Hi, my name is
Joelle / JG
Inventor-Architect & System Builder
I build elegant systems for clients, craft personal tools for productivity, and create playful projects just for fun. My work spans from practical business solutions to creative experiments.
About Me
I'm a system builder and workflow architect with a passion for creating elegant solutions for small businesses and solopreneurs.
With over 8 years of experience designing custom systems, I've helped dozens of clients streamline their operations and focus on what they do best.
My approach combines practical minimalism with strategic automation to create systems that feel intuitive and work reliably.
Design custom client management systems that make small businesses look and feel professional
Create automation workflows that save hours of repetitive work each week
Integrate AI tools thoughtfully to enhance capabilities without creating dependency
Featured Projects
These are my favorite projects that showcase my approach to system building and problem-solving.
I've selected these particular projects because they demonstrate my ability to create elegant solutions that balance technical sophistication with user-friendly design. Each one solved a unique challenge while bringing joy to the experience of using it.
A custom client portal built with Airtable and Zapier APIs that gives clients a seamless experience from onboarding to project delivery.
Suite of AI-powered workflows that streamline content creation with automated briefs, feedback systems, and delivery workflows.
